berliner.concert.record

Design: Nipper the dog listening to ‘His Master’s Voice’ was registered as a trademark in 1897, and first appeared on Victor labels in 1902 as a wood-engraving (see Victor Monarch).

Photo-engraving, in which illustrations could be made by etching thin-guage zinc plates in baths of acid, was becoming widespread in the letterpress printing industry at this time, making the ancient art of wood-engraving obsolete.

However, small-size ‘cuts’ were often difficult to nail down straight on their wood-block mounts, as can be seen here.

This is one of the few pre-WWI labels where the label name runs straight across rather than being arc-shaped.


	Berliner Concert Record (Canada) / 1905




	Corporate background: After selling his business interest in Victor in 1898, inventor and entrepreneur Emile Berliner set up a manufacturing plant in Montreal, which would later be continued by his sons.				Design: Nipper the dog listening to ‘His Master’s Voice’ was registered as a trademark in 1897, and first appeared on Victor labels in 1902 as a wood-engraving (see Victor Monarch). Photo-engraving, in which illustrations could be made by etching thin-guage zinc plates in baths of acid, was becoming widespread in the letterpress printing industry at this time, making the ancient art of wood-engraving obsolete. However, small-size ‘cuts’ were often difficult to nail down straight on their wood-block mounts, as can be seen here. This is one of the few pre-WWI labels where the label name runs straight across rather than being arc-shaped.




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