Disques Inovat (France) / c. 1922
disques.inovat.1.gif
Corporate background:
Unknown (have info? Please send to info.re.78s@shaw.ca).

Label scan courtesy of UK music researcher and collector Bill Dean-Myatt.
Design: The label name, set up in metal type, is unnaturally forced into a semicircular curve (as with Butterfly Record).

The font size is on the small side, so an inordinate amount of ‘air’ has been allowed between the two words.

The shoulders of the ‘V,’ a seldom-used letter, have not been morticed with neighbouring letters, creating more visual space either side, while the letters ‘A’ and ‘T,’ being more commonly used, have both been morticed and fit together more snugly.

The condensed fonts used for the lines of imprinting are from the Victorian era.
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