Alhambra (Spain) / c. 1951
Corporate background:
‘Alhambra’ is the name of a
famous palace/castle in southern Spain, built during the period
of Moorish occupation.
Label scan courtesy of UK collector Graham Farnell.
Design: The
lettering of the label name (and the copyright notice around
the outer edge) is a hybrid of pen-Gothic and incised Roman
forms, which came to be used in Spain in the medieval era, and
became known as ‘Rotunda’ (‘rounded’).
The upper line of the imprinting is set in
a totally different style, an elegant Art Deco sans serif.
The illustration at the top shows
‘The Fountain of the Lions,’ a feature in the
courtyard of the Alhambra (‘the red one,’ named for
the reddish-colored stone in which it was built) palace, in
Granada, Spain.